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Vol 4: 12 June 10, 2010
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"The list of things with meaning is worth more in life than the greatest of things without it."
-- Carl Jung
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Meaning in Madness
The Book: Wander Woman: How High-Achieving Women Find Contentment and Direction
 Why Read It? Author Marcia Reynolds realized that today's personal growth books for women, so focused on empowerment and encouragement, don't help the new generation of high achievers. These women wander about aimlessly, trapped in a restless cycle of perfectionism, where good is never good enough.
The Bottom Line: As the old saying goes, not all who wander are lost. Instead of stumbling around without purpose, this work guides women to move with intent and direction so that they may find their way toward greater happiness regardless of their particular aims and goals.
Read an excerpt here and buy the book for 30% off.
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The Book: Prisoners of Our Thoughts: Viktor Frankl's Principles for Discovering Meaning in Life and Work, second edition
 Why Read It? Author Alex Pattakos was a confidant and friend of Viktor Frankl's. Through their work together, Alex realized that many of the concepts that Viktor taught us to find meaning in our personal lives could be applied to finding meaning in our work lives, as well.
The Bottom Line: The first edition of this book was an international bestseller. This revised second edition features new stories and examples of people who have applied the principles in the book or who exemplify them; new practical exercises and applications; and a new chapter, "The Meaning Difference."
Read an excerpt here and buy the book for 30% off.
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For media and review copies, please contact Publicity Manager Katie Sheehan.
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Two Lists to Ponder
In this issue of the Communiqué, we explore how to find meaning and peace in the midst of chaos and turbulence from two different points of view, as represented by the books featured above. As a result, we offer two author lists for this issue:
 1. Marcia Reynolds lays out The Five Core Assumptions That Lock Women into Rigid Perfectionist Patterns.
 2. Alex Pattakos presents The Five Ways We Can Find Meaning in Setbacks and Problems at Work.
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Other News
 + Yes, President Obama is writing the foreword for the latest book by this author.
+ The New Yorker has just released its list of the twenty best writers under the age of forty.
+ The University of California is urging its faculty to boycott all journals by one of the nation's leading scientific commercial publishers.
+ Bestselling author David Kirkpatrick warns of the bad times ahead for Facebook.
+Jane Friedman reports on the most important book-marketing acronym: WIIFM.
+ In case you think there's no money in print publishing, Glenn Beck makes over six times as much through his publications as he does through his television shows.
+ Independent bookstores are celebrating a boost in sales -- in the U.K., anyway.
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Freebies
 + Join us at our Annual Shareholders Meeting...in your pajamas! On July 1, 2010, at 9:00 am PST, log on to the BK Community Web site and enjoy a live video Webcast from the meeting. Forgetful? Fine, email me with a subject line that says "Remind me about the meeting!" and I'll send you an alert on the evening of June 30. You can also follow it live and beforehand at the Twitter hashtag #BK2010.
+ Free Excerpt from a New York Times Bestseller: Switch, by Dan and Chip Heath. Read the excerpt here.
+ Free Software: Teach yourself how to speed-read here.
+ Free Books: Win free books with Free Book Friday here.
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Neal Maillet Joins the Clan
 We are thrilled to announce that Neal Maillet has joined BK as the executive editor. Neal was formerly the publisher at Timber Press and also worked as an editor at Jossey-Bass. Prior to working at Jossey-Bass, Neal traveled the world as an animal trainer with a Ukrainian circus.
Okay, that last statement might not be true. In any case, we're excited to have Neal on board and if you're so inclined, feel free to drop him a line to welcome him into the clan. (But please don't ask him about that incident.)
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 Title: No More Regrets! 30 Ways to Greater Happiness and Meaning in Your Life
Author: Marc Muchnick, bestselling coauthor of The Leadership Pill
Release Date: Winter 2011
Synopsis: Marc Muchnick describes thirty simple actions -- each told through short, engaging, inspirational stories -- that any person can take to stop having regrets. Regret arises when we do things that we wish we hadn't, or when we don't do things that we wish we had. This book shows how to live a happier, more meaningful life, without the disappointment and remorse that comes from these regrets. |
 Our VP for Business Administration, Bob Liss, forwarded a great video about how one resourceful job seeker landed a plum position at Google with a dash of creativity and $6 worth of advertising. See the story here.
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 Yes, Canada has better health care and cool-looking cops, but the country is also home to our friends  at
Raincoast Books. Raincoast is our distributor in Canada and the winner of the 2010 Canadian Booksellers Association Distributor of the Year Award. Yet again  our brilliance in choosing partners has been recognized! We congratulate our friends on winning this award and look forward to a long and happy relationship.
Why not visit our friends and see what they're up to?
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 Last time, I issued this challenge. Michael J. Lytle won by being first to send me the correct answer. That's not actually Michael in the photograph to the right, but because he forgot to send me a picture of himself, I have taken the liberty of guessing what I think he looks like. Let's see how close I was when he does get around to sending me a photograph.
This issue's challenge can be found here.
Email me with any comments or rants. Also, does it bother you that everybody on television reads the exact same newspaper?
Were you able to figure out this weird puzzle? Excellent! But please tell me what this strange site is all about.
P.S. -- this isn't real, is it?
P.P.S. -- don't forget about that live Web cast of the shareholder meeting on July 1 at 9:00 am PST. You can even email me and ask for a reminder to be sent to you the evening before.
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